The typical pattern cycle Apple have established is to launch a new phone around September. This allows for some delay and still ensure the phone is available for the holidays. The new phone will have a new OS to support the new features of the phone and the new OS is released the same time as the phone. The new OS is previewed to developers at WWDC in June so that developers can learn about what new features are, and Beta versions are made available to the developers so t can start preparing their apps for the new features. Itâs been a highly successful strategy for Apple, so itâs very unlikely t would change it dramatically. But itâs always possible that something goes wrong. An earthquake or flood may disrupt the supply chain and delay a release, or even the pandemic. But usually you can expect the new iOS around September/October.
The App Store has already lost a couple of hundred thousand downloads during the App Store launch, just since the start of it. Apple don't actually collect downloads from Google on their servers. So it would be impossible for them to know how many sales they are losing from Google. So what this means is that Apple are still in a very healthy position in regard to downloads. What this doesn't mean is that they will make any further gains from downloads once the new phone is available in September. For Apple, it's important to have a steady flow of user downloads. So when a release date is announced they need to encourage people to buy the phone. It's not like Google are going to drop support for Android anytime soon. It's pretty much the opposite. It's easy.